- The Vibe Marketer
- Posts
- Why every AI-built landing page looks the same?
Why every AI-built landing page looks the same?
Just one tool can't fix it but this framework can...
Hey Vibe Marketer,
By now, just like we can spot AI-written copy, it's become easy to spot a vibe coded landing page. Any idea why?
That’s because every AI-built page comes from the same place. You opened the tool, typed "modern landing page," and got the statistical average of every landing page Claude has ever seen.
Gradient blob hero. Floating cards. Testimonial carousel. Same. Every. Time.
The designers winning with AI aren't prompting better. They're laying foundations first.
Most people never figure this out and just keep tweaking prompts and wondering why it looks the same every time.
This week inside the vibe marketer’s community Alex Martino (aka Albo Minini) started an interesting discussion about landing page design tools.
What came out of that thread wasn't a tool recommendation.It was more of a framework hiding in plain sight.
How we usually approach design: Prompt → Tweak → Tweak → Tweak → Ship
How one should approach: Foundation → System → Prompt → Build → Ship
The difference between those two sequences is the difference between a landing page that looks intentional and one that looks like every other AI-built page on the internet.
"Make a custom design system first. It will save you a ton of time and tokens — now and for every future project."
Build your design system before you touch Claude Design. Once the layout is locked, export via HTML or use the share to Claude Code command. And here's the move most people miss — turn that design system into a one-pager HTML brand guide. That file becomes your canonical brand reference for any project, anywhere, forever.
"The move isn't Stitch vs Claude Design vs Claude Code. It's separating execution from taste."
If you just ask for "a modern landing page" you get the same gradient blobs, floating cards, generic hero, feature grid, testimonial carousel every single time. The winning workflow is: brand thesis → visual direction → taste calibration → then build. Taste first. Execution second. Always.
"Best workflow for me is now GPT Image 2 — one prompt, each section as one image, consistency locked in before a single line of code."
Generate each section as a concept image first. Approve it. Then hand it to GPT 5.5 or build it in Framer. You're not asking AI to decide what it looks like AND build it at the same time. Two separate steps.
"The lesson I keep landing on is the same regardless of the tool — set the foundation first."
Logos. Color palettes. Fonts. Moodboards. Brand values. Drop everything into a folder, ask Claude to structure it as a GitHub repo, and feed that into whatever tool you're using. The context makes a real difference in what you get back.
Nuno didn't just say this.
He showed it live for a real client, a medical clinic in Portugal, full brand system built in one session. Check the video here…
Write down 2 fonts + 4 colors + one spacing rule.
Find 5 images that feel like your brand.
Find 3 URLs that embody the aesthetic you want.
Put it all in one markdown file.
Paste it at the top of your next design prompt.
That's your foundation. Everything after that gets easier.
And, to answer the question on landing page tool:
Claude Design is great for layout. Paper.design gives you more control. Stitch is fast. Framer is flexible.
None of it matters if you skip the foundation.
The tool is the last decision. Not the first.
Build the foundation. Pick any tool. Everything after that gets easier, faster, and looks like you meant it.
This is what I love about the vibe marketer’s community. Someone asks a simple question and the thread doesn't just answer that. It opens perspectives, gives you a window into how other people are actually working, and surfaces the same people who'll help you when you're stuck on your own problem next week.
These discussions happen every other day. Real builders, real problems, real answers.
If you've been building with AI alone and you're looking for AI marketing practitioners who are figuring this out in real time solving real problems, shipping real things this is your place.
If you want the tools that power this kind of work plus the room where these conversations happen every day, this should be your pick.
Weekend watch:
#1 James replaced a $15K agency build with Claude Code in one session. Watch exactly how he did it.
#2 How to use Google's NEW open source Design.md + AI Skills to make your startup look like a $100 million company in 1 hour…
—
Miscellaneous vibes
1. This free resource will help you build world class Skill files for your agents…
2. The entire AI-native opportunity map in a 2x2 matrix.
3. Distribution is no longer optional…
4. GTM engineering today that runs autonomously.
5. The chat era is coming to an end…
6. How to grow your linkedIn with OpenClaw: The 5-phase playbook behind a 30K-follower account!
7. Your voice notes are a goldmine for content and datasets…
Let’s vibe
Crazy time to be building with AI. And, looks like Claude code is leading the game…
Wanna scale marketing and outperform your competitors? Upgrade your AI.
Wanna learn from marketers actually shipping with AI? Upgrade yourself.
Wanna unlock both at once? Get the bundle.
Got feedback or a question? Just hit reply. I read every message.
Know someone who’d love this newsletter? Share it with a friend who is figuring AI out too.
The Vibe Marketer
How'd you like this letter?Was this a vibe? |