Hey Vibe Marketer,

You don’t need to become a developer to build software. You just need AI.

A few weeks ago, Greg Kowalczyk walked us through a 90-min session on: how to turn AI into a build partner, break features into modules, reset context before things spiral, document as you go, and get through App Store review without losing your mind.

He shared exactly how he used AI to build his apps and publish it in App store.

If you are a founder or a solopreneur, this is the exact system that is going to help you build a system for you to build your app.

Also, this is just 10 mins of the entire session. If you want to access the full 90-minute masterclass, join The Vibe Marketer’s community.

10-minute playbook to build an app that scales:

1) Start with a pain point → write a PRD with AI (but don’t code yet)

• Use ChatGPT / Claude / Gemini to produce a PRD: screens, core flows, data needed, edge cases.

• He explicitly said he gathered outputs from multiple models, then consolidated.

Key takeaway: You’re not asking AI to “build an app.” You’re asking it to produce a plan that’s testable.

2) Prototype fast in an “easy builder” → but in tiny modules

• Get started with a working skeleton / prototype

• big lesson: don’t paste a 15-page PRD and ask for the whole city.

• Build one small feature at a time: one screen, one flow, one integration.

Rule: One prompt = one small outcome.

3) Debug like a product engineer: test → observe → fix → repeat

• Test constantly

• When something breaks, return to the AI with:

  • what you expect

  • what happened

  • exact error / screenshot

  • where in the build it occurred

Rule: Treat AI like a junior dev: it needs tight bug reports.

4) Prevent hallucinations: “clear context” aggressively

• When an agent starts drifting / breaking unrelated parts:

  • Clear history / reset context

  • Re-issue the instruction cleanly, using current state + goal

Rule: If the AI starts “being creative,” you reset, not argue.

5) Move from prototype → real dev environment for control (Cursor/Claude Code)

When things got complex (GPS/maps, store rejections, deeper edits):

• Switch to Cursor so you can:

  • access files directly

  • make precise edits

  • debug properly

  • stop relying on “agent magic”

Rule: Prototype in the simple tool, ship in the real IDE.

6) Documentation becomes a superpower (and makes shipping easier)

• After each module, ask AI to produce:

  • README explaining architecture/logic

  • CHANGELOG tracking changes by version

• Those docs then help for:

  • app store submissions (policies, terms, guides)

  • maintenance

  • future features

Rule: “If it isn’t documented, AI will break it later.”

7) Submit early to the App Store (don’t wait for perfection)

This was very actionable:

• Submit once you have basic structure + identity (name/icon).

• Then iterate through rejections while building.

(quick story - Greg got rejected 39 times for his first app, but the second app got approved in days because he learned the pattern)

Rule: App Store review is part of development, not the final step.

Wrapping up

This is just a 8-minute segment from the full 90-minute session, where Aaron showed how to:

• Ship production-ready mobile apps using AI tools with zero coding background

• The exact decision-making process behind each app (what to build, what to skip, and why)

• Live walkthroughs of real app features (onboarding, data capture, notifications, recommendations, GPS, integrations)

• How the apps were positioned as brand ecosystems, not standalone products

• Monetization thinking: free vs paid tiers, perceived value, and long-term pricing strategy

• How to document apps as you build to simplify updates, approvals, and scaling

• How this approach changes what’s possible for founders, marketers, and small teams in 2026

• Live Q&A covering maps, authentication, go-to-market, and user acquisition

If you’re a founder or business owner who’s been sitting on an app idea because “I’m not technical,” this session shows how to use AI to turn ideas into shipped products without a dev team, massive budget, or long timelines.

Miscellaneous Vibes

Here are some other things we have on our radar.

Let’s vibe

Join The Vibe Marketer’s Community where 3000+ marketers, founders, and AI builders come together to:

• Learn how to build real growth systems with AI

• Get access to insider AI + Marketing frameworks and playbooks from experts

• Hire or collaborate with the top 5% of vetted AI marketers

• Be part of hot-seat strategy calls where I break down real business challenges

Got feedback or a question? Just hit reply. I read every message.

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The Vibe Marketer